I Don't Just Build
Websites. I Build
Brands That Scale.

From technical SEO architecture to WooCommerce storefronts and social media ecosystems — I deliver end-to-end digital growth strategies that transform businesses into authoritative online brands.

Shabina Alam Digital Marketing Expert and WordPress Developer

Shabina Alam

Digital Marketing Specialist

Core Skills
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Live Project
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Platforms
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ABOUT ME

Where Academic Excellence Meets Digital Mastery

I am Shabina Alam — a Digital Marketing Specialist, SEO Expert, and WordPress Developer based in Gilgit, Pakistan. My academic foundation in English Literature from Karakorum International University sharpened my ability to craft language that persuades, converts, and connects — a rare edge in a field where most professionals speak only in code and algorithms.

I complement this with certified expertise in Digital Marketing and SEO, earned through the prestigious UConnect/NAVTTC programme — a nationally recognised training that gave me hands-on command of the full digital growth stack: technical site architecture, SEO, paid social advertising, content strategy, and brand storytelling.

Today, I operate at the intersection of analytical precision and creative vision. Whether I am engineering an SEO strategy, building a high-converting WooCommerce store, or managing social media ecosystems — my work does not just look good. It performs.

Advanced SEO

On-page, technical, local & link building strategies that rank

WordPress Dev

Full builds, WooCommerce, Elementor & theme customisation

Social & PPC

Meta Ads, Google Ads & content calendar management

Brand Design

Canva graphics, social posts & brand visual identity

Our Expertise

The Four Pillars of Your Digital Growth

Hover each card to reveal the full capabilities breakdown

WordPress & WooCommerce Development

Full-stack WordPress builds with WooCommerce store setup, theme customisation, plugin configuration, and speed-optimised delivery.

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WordPress & WooCommerce

  • Full site setup: domain, hosting & WordPress install
  • Elementor-powered theme design & customisation
  • WooCommerce: products, payments & checkout
  • Plugin selection, security & speed optimisation
  • Responsive, mobile-first layouts

Advanced SEO Strategy

Comprehensive SEO campaigns from deep keyword research and technical audits to local search domination and high-authority link building.

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Advanced SEO Strategy

  • Deep keyword research & competitor analysis
  • On-page: meta, headings, schema markup
  • Technical SEO: speed, crawlability & indexing
  • Local SEO & Google Business Profile
  • Link building & off-page authority

Social Media & Paid Advertising

Complete social ecosystems — organic content calendars, Meta Ads, and Google Ads — generating qualified leads and brand awareness.

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Social Media & PPC

  • Facebook, Instagram, TikTok & LinkedIn
  • Content calendar planning & creative direction
  • Meta Ads Manager: campaigns & targeting
  • Google Ads setup & product catalogue
  • Analytics reporting & performance tracking

Brand Content & Creative Design

The complete visual content layer — Canva-designed social graphics, promotional infographics, and cohesive brand creatives across every platform.

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Brand Content & Design

  • Canva graphics: banners, posts & stories
  • Promotional infographics & product imagery
  • Brand identity: colours, fonts & visual language
  • SEO-optimised copywriting for web & social
  • Content strategy & editorial calendar
Why Choose Me

Not Just a Freelancer — A Growth
Partner.

Six reasons clients choose to work with me over a typical freelancer or
agency.

End-to-End Ownership

No project gets split between freelancers. From domain setup to the final published page, every layer is built, tested and owned by me alone.

A Rare Dual Skill Set

A BS in English gives me command of persuasive language most technical with a nationally accredited Digital Marketing & SEO certification.

Proven on a Live Project

Every skill on this page has already shipped a real, indexed, fully operational WooCommerce brand — not a sandbox exercise or a theory-only certificate.

One Specialist, Full Stack

WordPress development, SEO, paid ads, content and brand design — handled by one person who understands how each piece feeds the others.

Fast, Direct Communication

Reach me on WhatsApp and get a real answer from me — not a support ticket queue. Your deadline gets treated with the same urgency as my own.

Transparent, No-Pressure

A free 30-minute discovery call, a clear scope and an honest timeline before you commit to anything. No inflated promises, no scope creep.

Featured Case Study

From Zero to a Live, SEO-
Optimised
Fashion Brand

Built entirely from scratch — every page, pixel, and search ranking earned through strategy and execution alone.

The Challenge

Design, build, and launch a dual-purpose premium platform — a luxury ladies fashion brand paired with a professional digital marketing portfolio — with zero pre-existing assets, no existing audience, and no template to follow. Every element had to be engineered from scratch.

The Execution

The Results

Credentials

Built on Rigorous Academic & Professional Foundations

Every claim on this portfolio is backed by formal education and nationally recognised certification.

ACADEMIC DEGREE

Karakorum International University

Bachelor of Arts in English

KIU, Gilgit, Pakistan2021 – 20254 Years

Developed advanced written communication, analytical reasoning, and the ability to craft persuasive, audience-targeted content — the language backbone of every marketing strategy I build. A degree in English is the unfair advantage in digital marketing that no coding bootcamp can replicate.

ACADEMIC DEGREE

UConnect / NAVTTC National Programme

Digital Marketing & SEO Certification

UConnect Skill Dev. CentreGilgit3 Months, Intensive

Nationally accredited programme covering the complete digital marketing stack — SEO, Google Ads, Meta Ads, social media management, content marketing, keyword research, and WordPress development. Rigorous, hands-on, project-based curriculum that goes far beyond theory.

Let's Work Together

Ready to Elevate Your Brand's Digital
Presence?

Whether you need a high-converting WordPress site built from the ground up,
an SEO strategy that ranks, or a complete social media and content ecosystem
— I deliver results that compound. I take ownership of your digital growth and
treat every project as if it were my own.

Free 30-minute discovery call available — no obligation, no pressure.

 
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